| Virgin Retail - Case Study |
10/09/2007 |
| As part of a UK-wide campaign to modernise and optimise performance, global music retailer Virgin Megastores has introduced cutting-edge customer counting and analysis systems across its network of UK retail outlets. Virgin worked with Experian FootFall to implement the system which has allowed it to analyse footfall trends and gain an unprecedented understanding of customer behaviour in-store.
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| Crabtree and Evelyn |
09/02/2007 |
| Crabtree & Evelyn is the award-winning retailer of bath and body care, home fragrance and fine foods. They are renowned for beautiful gifts and everyday luxuries that capture the essence of an English lifestyle. Crabtree & Evelyn is a worldwide organisation, which is available in over 40 countries with over 350 shops.
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| A leading electrical retailer |
08/02/2007 |
| A leading electrical retailer approached Experian FootFall to help improve sales conversion rates across its stores. A customer counting system was already in place but the retailer was concerned that opportunities to utilise this information, in relation to sales data and operational information, were not being maximised.
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| Foot Locker |
08/02/2007 |
| Foot Locker has more than 2,614 stores, worldwide spread across 13 countries from North America and Europe to Australia and Asia. Since arriving in Europe in the mid-80’s, there are now over 400 European stores. Experian FootFall helped Foot Locker measure the performance of their business on a pan-European basis
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| Birmingham Airport |
08/02/2007 |
| Last year Birmingham International Airport began a significant research programme with UK consultancy Experian FootFall to analyse the impact of passenger flows on commercial revenues. As phase two of the study is rolled out, The Moodie Report examines some of the fascinating findings – which are set to have a huge bearing on the retail and food & beverage offer of the future.
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