About Us

Experian FootFall, is Europe’s leading provider of information and services related to numbers of people visiting retailers, shopping centres and transport locations – in fact we count more than 6 billion people a year worldwide. Experian FootFall helps its clients understand their market opportunity by measuring customer numbers, and providing related metrics such as conversion rates. In addition, Experian FootFall provides the well know Retail Experian FootFall Indices – a series of regional and national benchmarks across Europe illustrating the change in customer numbers throughout the year.

What makes us different?
Our range of information and software products, data management capabilities and geographical spread enables us to offer an unrivalled level of services to our clients. Our offices throughout the world enable us to think globally, but act locally.

Experian FootFall is part of Experian’s Business Strategies division, one of the UK's leading economic forecasters. This adds further value to our offering as Experian provides an understanding of consumers, markets and economies in the UK and around the world, past, present and future. Its focus is consumer profiling and market segmentation helping Experian FootFall give clients a deeper understanding of their markets and customers and enables clients to understand the total potential for their store, scheme or outlet.