Counting footfall and customer traffic

Experian FootFall’s reputation has been built on providing information solutions which have the accuracy and integrity to offer customers the confidence to make actionable business decisions.

Accurate counting

Experian FootFall's solutions provide valuable insight into visitor count information, and are one of the most widely installed 'footfall' counting solutions in the world. Our solutions have been providing insight and actions based upon visitor count information for more than 16 years.

Monitoring footfall across more than 40 countries from 16 dedicated offices across the world, Experian FootFall counts and validates the equivalent of the worlds’ population each year. Our count data provides industry-standard benchmarks in the form of National FootFall Indices on a weekly and monthly basis in the UK, Ireland, France, Germany, Spain, Portugal, Italy and Hong Kong. Every year, our coverage extends to new territories, such as Australia.

Experian FootFall does not make its own hardware counting devices – rather we continually assess the market place for the best possible devices to integrate into our solutions which ensures that we are using the most up-to-date counting and data collecting devices to suit different client needs, We have a number of different technology and software options that support our ability to be flexible for all counting situations and requirements.

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